Coffee & Crafts is a small business I created focused on handmade stickers, decals, sublimation products, and custom designs. What started as a creative hobby quickly evolved into a growing brand where I manage every stage of the process, including product design, branding, manufacturing, marketing, and customer experience.
I design and produce products using tools such as Cricut Design Space, Adobe Creative Suite, Canva, and sublimation printing workflows. In addition to creating products, I also developed the brand identity, small social media presence, promotional materials, and online storefront experience.
Through this project, I’ve gained hands-on experience with small business operations, product development, content creation, and designing for real customers while continuously refining both my creative and technical skills.
Below you can find the brand guide that I made for Coffee & Crafts, along with my business card design and a Mug Care card that comes with every mug purchase.